THE13TH
AI Admin Intelligence ● Now accepting 3–5 U.S. brokerages for the next pilot cohort

Every lead. Every follow-up. Fully visible.

THE13TH shows broker-owners exactly how leads move through the funnel, how agents respond, and where deals quietly leak before they become closings. A modern operational command center for 10–50+ agent brokerages.

Beyond visibility, THE13TH can engage leads on your behalf — sending intelligent, context-aware emails that set expectations, gather details, and keep conversations warm until the right agent steps in.

Leads Analyzed

1,300+ simulated

Blind Spots Found

Fully surfaced

Request a 7-Day Pilot → Ask a question

No contracts. See real operational insights on your own lead flow before choosing the monthly platform.

Demo Experience

Watch the Executive Console and the full 30-day lead journey.

Two short films show exactly how owners experience THE13TH in practice: first through the live Executive Command Console, then through a cinematic six-minute 30-day journey of a single high-intent lead for Harborline Realty Group.

Watch 6-minute cinematic demo →

No signup required. If it resonates, you can start a 7-day pilot from the same page.

Why brokerages choose THE13TH

You can’t fix what you can’t see.

Most brokerages don’t lose deals because of bad agents — they lose them because owners can’t see how leads are actually handled. THE13TH gives you a clear, operational lens on follow-up behavior, lead activation, and conversion risk.

  • Every intake route flows into one live, unified leads dashboard.
  • Agent response time, follow-up cadence, and risk spikes are tracked automatically.
  • Simulated journeys + real leads highlight exactly where revenue is leaking.

Automation That Works Alongside Your Agents

THE13TH doesn’t just watch your pipeline — it assists it. Our intelligent email layer can engage new leads instantly, set expectations, ask clarifying questions, and keep conversations moving until an agent is ready to step in. Every touch is logged, measured, and visible in your dashboard.

  • Intelligent first-touch replies that cut response delays across the team.
  • Follow-up sequences that adapt to lead behavior and conversation context.
  • Automated summaries and alerts sent to the owner when risk or opportunity spikes.
  • All communication stored and analyzed — no guesswork, no missing gaps.

How the 7-Day Pilot Works

  1. 1. Request: Click “Request a 7-Day Pilot” and share one active lead source.
  2. 2. Connect: We plug THE13TH into that source and provision your workspace.
  3. 3. Observe: Watch real inbound leads, agent behavior, and risk indicators from one console.
  4. 4. Decide: If it doesn’t surface value, simply don’t continue. No contracts.
Request a 7-Day Pilot →